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Willie Nelson, the 71-year-old Texas music legend long associated with American farmers, has become an energy company executive. But the difference between his company and the energy giants is that it supports American farms and clean, renewable energy. In December 2004, Nelson and four business partners formed a company called Willie Nelson’s Biodiesel that is marketing the fuel to truck stops. The clean-burning product called BioWillie is made from American-grown vegetable oils, mainly soybeans, and can be burned without modification in regular petro-diesel engines. Oklahoma City-based Love’s Travel Stops and Country Stores will carry the fuel at its 169 locations nationwide. Tractor-trailers are the largest group of diesel consumers in the country. Go to Willie Nelson’s Biodiesel for more information.
By Umut Newbury
